The different marketing strategies followed by the diamond dealers have made the loose diamonds more popular from the 19th century onwards. Earlier, people considered gold as an object that can be used largely for making investments. However, the value of gold decreased over time, and therefore, the diamonds came into the big picture. Diamonds seem to be the best option before investors to make their investments.
Many investment firms that specialize in diamond investments have found a diamond to be a good material, which prevents inflation. According to the statistics of De Beers, from 2010 to 2011, the value of diamonds has risen considerably in countries like India and China. Thought this increase in the value of diamonds was not so high in the United States, the diamond stocks at the international level was uplifted by a great margin. The demand and price of diamonds have increased greatly with time.
It can be observed that the increase in the price of diamonds did not affect the rich people who were already investing in diamonds. Many of them have increased their tendency to invest in high-quality diamonds. It is the wholesale loose diamonds that most of them are interested to invest in. When this is all about the rich people of society, some common people are also investing in diamonds. Common people find diamonds as a great way of investment due to many reasons.
It Is Portable Wealth: Banks have become untrustworthy in modern times, even more so when a country has a severe economic crisis. Many countries have therefore chosen to invest their wealth in diamonds and gold.
It Is Emergency Money: It is a commodity, which can be turned into money in emergencies. This is common among married women when the marriage does not work out well.
It Has Great Sentimental Value: Diamonds are often used on special occasions. It makes the special moments in life more valuable by being an emotionally important commodity.
It Is Not Yet A Mainstream Form Of Investment: Though there are some people who invest in diamonds, not many have recognized the significance and value of doing this. Many are still given into making their investments in properties, cars, and shares.
It Is Certified: Many people are into a diamond investment because they are assured that it is a safe means to invest their money. Reputed gemological labs like the GIA and the AGS certify the loose diamonds. Hence, there is no way of deception involved in it.
Diamonds are a safe way of investment and a good alternative to investing in gold or properties.